4/03/14 - Topical Currents begins with NYU marketing professor Adam Alter. His research focuses on the intersection of behavioral economics, marketing and psychology. Most of us think we act independently from the world around us. Alter refutes the notion in his book, DRUNK TANK PINK: AND OTHER UNEXPECTED FORCES THAT SHAPE HOW WE THINK, FEEL, AND BEHAVE. It’s been found that pink surroundings make people more passive, and less prone to violence. ADAMALTERAUTHOR.COM
Linda Gassenheimer’s Food & Dining, with wine columnist Fred Tasker.
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