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Topical Currents

BLOCKBUSTERS: Hit-Making, Risk-Taking, and the Big Business of Entertainment

Wednesday's Topical Currents is with Harvard University Professor Anita Elberse.  She specializes in today’s entertainment culture, and has written BLOCKBUSTERS: Hit-Making, Risk-Taking, and the Big Business of Entertainment. Elberse teaches a course in Strategic Marketing in Creative Industries, which covers entertainment, media and sports.  It’s a favorite among M-B-A students. What drives success in the modern media and digital world? Learn more on Topical Currents Wednesday at 1pm.

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WLRN Radio's Joseph Cooper says producing and hosting Topical Currents is the most rewarding experience of his long radio career, which began at the University of Missouri School of Journalism in the 1970s.
Richard Ives came to WLRN in September 2000 to begin a new career in radio. Born in Fort Lauderdale, his family moved to Long Island, New York, where he grew up. After graduation from college and an unsatisfying stint in a job that, as he puts it, "paid the bills but for which I had no passion" he found himself contemplating a midlife career change after being laid-off.